To understand the current controversy about the limited use of fixed broadband franchises, we must return to the year 2014, when the Internet Civil Marco was approved, considered a great achievement for all Brazilians. It is very clear about the issue of network use: all people and companies can use the internet for any purpose.
According to Marco Civil, the only situation that is possible to interrupt the service is the non -payment. This is the point that operators are using legal breach to reduce the speed of the internet or cancel the service after exceeding the previously established monthly traffic limit, which is in most adhesion contracts, often without prominence and with small letters.
Currently in Brazil, the internet service is charged according to the contracted shipping speed, without considering traffic consumption. Already the system that limits the amount of data downloaded, ie, that fixes a franchise, already works on the mobile internet, from cell phones. By reducing the speed of access after the depletion of the franchise, the operators claim that they are not cutting the service.
The use of traffic franchise is provided for in regulation, but can only be practiced within certain rules, according to Anatel, which are:
- a) Provide consumer reserved access website;
- b) Provide consumer monitoring tool;
- c) inform the consumer that their franchise approaches the contracted limit;
In this impasse, some entities advocate the possibility of limiting internet traffic and others, such as Procon and OAB, consider that this limitation inflicts the Code of Consumer Law. Due to the great repercussion and debate on the subject, Anatel published an injunction forbidding operators from limiting its customers' broadband for the next 90 days, until it meets a series of determinations.
That is, the controversy goes far and we will be aware of the developments. But as one of the best management practices in companies is planning, we decided to assist managers to evaluate what will be the impact of limiting internet traffic on companies. Let's look at some impact points that should be evaluated and considered in your company:
Control and monitoring of internet access
We all know that it is common for employees to access social networks, personal email, visit entertainment sites or shopping, watch videos or listen to radio during work. These sites are often heavy and can consume a significant portion of the internet in your business.
Companies that already use some internet access management mechanism, which allow you to restrict what can be accessed by employees, will have to prioritize and optimize this monitoring, evaluating which sites or services most consume Internet traffic, which sites are priority for corporate activities, which should not be accessed, and which users or equipment are consuming more features. This follow -up should be constant and serve as the basis for continuous improvements in the company's internet access policy, always aiming to optimize the use of resources in business activities and to avoid waste of internet and resources.
Companies that do not have any management in the use of the internet will have to implement some solution. The ideal is to seek modern solutions that facilitate this management, having the best cost benefit for the company. There are many alternatives on the market to control internet access, from complex firewall/proxy solutions, which require high investment and technical involvement, appliance such as Dell Sonicwall , Fortinet Fortigate , websense and countless others, even more accessible and modern solutions, such as Lumun Tecnologia , which is easy to implement/management and more affordable.
Impact on the performance of systems and activities
Shipping and receiving email, cloud systems, ERPs, internet service, video conferences, etc. All of these resources and systems are part of the daily life of companies, use the internet and depend on a high -speed network for its operation, and are priority in relation to other services.
In a scenario with limitation of internet traffic and possible speed reduction, companies need to prioritize the resources relevant to the business, avoiding falling performance of these systems and consequently reduced productivity.
For example, it is possible that much of traffic is being consuming by employees watching videos or listening to radio on the internet, while priority systems suffer limitation and reduce their performance. Imagine having its speed reduced from 20 Mbps to 2 Mbps in an office with 10 employees. It is necessary to avoid this kind of situation in your company.
Team productivity and employee education
In this context, the internet impacts two ways on team productivity, first in relation to the waste of time on the internet and second, in case of reduced internet speed, the impact on activities, with slower systems and consequently reduced productivity.
Therefore, it is necessary to educate employees regarding the use of the internet , so that they use the network consciously, prioritizing services related to their corporate activities and avoiding downloading heavy files, access to video sites or radios or other services that consume a lot of traffic.
Less competitiveness and drop in results
We know that one of the main factors that contribute to a company's competitiveness is the strategic and intelligent use of technology. With slower internet, limited performance systems, staff wasting time or idle, surely managers will see a drop in the quality of services or products, so customers will be less and less satisfied and naturally the company's results will be harmed.
Using technology consciously consists of optimizing and prioritizing resources, in the case of the internet is no different. Therefore, you team or IT manager in your business, be sure to continually seek to avoid waste of resources and improve the use of internet and technology.
Share with us what your business does or intends to improve network use and avoid suspension or reduction of internet speed, if these restrictions are implemented by operators and providers.
