The advancement of technology brought us needs that had not been prioritized before. The Data Protection Law ( General Data Protection Law ) has brought rules and protocols to be followed to meet information security needs. Increased incidents and cyber attacks have shown that the internet is an insecure environment and can pose a great risk to companies.
According to updated data in 2022, 90% of Brazilian homes already have internet access to the country , delivering 155.7 million Brazilians connected to this technology. From the moment it came into force, the data protection law has helped companies to establish data collection and maintenance protocols more efficiently and safely.
This law was created in 2018 and entered into force in 2020, and its goal is to provide standards for the processing of personal data in the digital environment. Their standards are focused on guaranteeing the right to freedom and privacy of people . The monitoring of adequacy to this law is carried out by the National Authority for Data Protection, a government entity responsible for overseeing public services.
Understand the role of LGPD better in protecting personal data:
How does data leakage impact companies?
The leakage of information is one of the most serious problems faced by companies that have suffered cyber attacks. More than the exposure of information, the company will need to deal with the damage caused to its image and the punishments imposed by the data protection law.
This particular problem was one of the leading drivers for creating a specific law for information protection. This is because data can generate the following problems:
- Confidential data leakage can cause damage to process and strategies within the company;
- If the incident makes public data from individuals, such as bank information, statements, credit card information, pay stub, among others, this information can be used fraudulently for scam application ;
- Personal data leakage may favor the use of information improperly, such as creating direct bags, developing consumer profiles, selling product, etc.
Data leakage can cause immense problems for reputation for a business. Regardless of the company's industry, this type of incident can dismiss customers and investors , impairing the growth and development of the company.
With a survey conducted by IBM, Brazil occupies fourth place in the ranking of data leakage records , with 26,523 leakage records. This type of incident can now trigger administrative processes and data protection punishments, which can be:
- Warning;
- Disclosure of the infraction committed;
- Blockade and elimination of the information involved in this infraction;
- Many substantials and can reach $ 50 million.
Allied to all these problems, the company will have a huge impact on its image before the market and its consumers . Faced with some pecuniary punishment, companies will also need to adopt additional solutions to their data protection strategy. This means that in addition to revising its adaptation to LGPD, the business will also need to establish a awareness campaign and update its digital security policies.
See the main data leaks that occurred in 2022:
- Twitter: had over 63 GB of leaked files, with data from 221 million people.
- NVIDIA: The chip developer suffered from the leakage of access credentials of 71,000 employees.
- Samsung: In two attacks suffered in 2022, the multinational had 200GB of leaked information.
- Revolution: In a cyber scam, Fintech had data from over 50,000 leaked customers.
Data Protection Law updates
On January 27, 2022 Resolution No. 2 was published by the National Data Protection Authority. This update has flexed one of the rules aimed at small businesses , which apply to the following businesses:
- Small companies;
- Startups;
- Legal entities governed by private law.
Although this resolution has brought a little more flexibility in adapting these companies to LGPD, it is important to remember that small agents are not exempt to comply with these rules.
Other changes to be mentioned are:
- From 2023 the inspection and punishment of illegal activities begins, giving more power to the National Data Protection Agency in order to implement inspection and punishment more efficiently;
- The update also divided ANPD agents into two categories: controllers who have decision -making power over information processing activities, and can choose a third company for this, which is called an operator. Operators do not have the same decision power as controlling agents and have a more limited decision power.
In the second half of 2022 alone, Brazil has been increased by almost 50% in the cyber attacks suffered . For this reason, the adequacy of LGPD has become a priority for companies, and it is necessary to implement resources and solutions that help maintain cyber security and confidentiality of stored data .
Why adapt to LGPD?
As we have seen earlier, the supervision of adequacy to the General Data Protection Law will become even more intense this year . Therefore, we have separated some reasons that will help you understand the importance of adapting to this legislation and ensuring that your business data is even safer:
Sanctions are already being applied
Many companies do not yet know that the supervisory agency is already implementing substantial fines for companies that fail to fail to fail. The leakage of customer data, suppliers and partners is a serious failure , and can have a huge financial impact for your company.
Impact on the business image
Due to increased competitiveness, such problems can depreciate the value of your brand before the market. Companies that were known for the leak of information lost credibility and profitability as a result of this problem. And in that sense, we are not just talking about financial value. The image crisis caused by the leakage of information has an immense impact on the image of a business.
It's not just your company that needs to adapt
Suppliers and partners also need to comply with the rules provided for in the Data Protection Law. It is also necessary to know that it can end up being held responsible for actions of supplier companies , and it is necessary to evaluate compliance with LGPD before closing a contract.
Your company can be charged
Many businesses are already requiring compliance with the General Data Protection Law in the proposal request. If your company is not suitable for this new legislation, it may lose partnerships and valuable contracts for its continuity.
The implementation of a security culture on the Internet
More than relying on technological tools to ensure the security of information stored by your company, LGPD also hopes that there will be an awareness process of employees . Your team needs to understand the need to maintain good cyber security practices to avoid creating vulnerability within your business.
Reduces the risk of cyber scams and threats
There are several scams on the Internet that can, besides causing a financial problem, cause the interruption of their activities . And we know that a stopped company is a loss of money. The suitability to LGPD will help you maintain the safety of your devices and networks and avoid the incidence of this type of scam.
How to ensure the company's internet security
It is very important that to maintain the security of information within your business, the right tools are used. Although there are numerous market solutions aimed at cyber security, it is necessary to know exactly what your business needs and what the best resource to be implemented.
Most cyber threats can make their victims based on network vulnerability and incorrect use of resources. This means that it is also the responsibility of employees to ensure that networks, devices and documents stay safe.
For this, it is necessary for your team to know the importance of maintaining good practices in using the company's digital resources. In addition to the creation of safe passwords and adaptation to the internet use policy , users also need to understand the importance of not performing improper access during working hours.
Many of the cyber scams originate from misleading advertisements, false emails ( phishing ), and indiscriminate downloads. For this reason, it is essential that your company counts on the access control feature to help avoid this type of problem within the business.
These tools can help managers monitor online activity and ensure that their employees stay away from problems . For this you can count on Lumiun's tools, such as Lumiun Box and Lumiun DNS .
Contact us and find out how to keep your business safer and more protected . LGPD has come to bring more security to the data, and your company's responsibility is to use the best tool in the market to contribute to this process.
Until later!
