One of the strategic and urgent trends for 2022 is the management and control of internet access . Thus, blocking access to websites continues to be synonymous with internet security .
Above all, because it is increasingly important for companies to ensure safer use and protection against harmful websites and other internet risks, as well as to avoid wasting time and improve productivity.
After all, almost two years in the pandemic have greatly contributed to accelerating digital transformation processes in companies . A process that, according to experts, would have taken between 5 and 10 years to accelerate.
Therefore, many business models that rely on internet access as an asset or channel for sales, operations, or customer relations are preparing to overcome the challenges that new technologies will impose on companies .
Indeed, trends indicate that emerging technologies around the world will further accelerate the digital transformation processes of businesses and companies .
Is my company ready to move into the future?
This is, in fact, a question that business owners, managers, and IT professionals need to ask and, above all, answer .
Because the pandemic certainly accelerated a series of processes and steps in the digital transformation of companies . However, this moment can be considered a "training" and an adaptation phase for what is to come.
Ultimately, the world, and consumer behavior, will soon be more intensely impacted by technologies such as 5G , IoT (Internet of Things) , and AI (Artificial Intelligence) , for example.
Companies need to be ready to operate and grow in this new context. That's why business management must smooth out the rough edges and innovate. Part of this process is, undoubtedly, doing what needs to be done effectively .
Otherwise, the outlook is far from encouraging for companies that fail to adjust their management and adapt to new market demands .
In other words, the viability and sustainability of companies will depend entirely on the quality and effectiveness of their digital presence and direct connectivity with consumers and clients .
In short, companies need to stay up-to-date and competitive in a changing world that demands, more than ever, internet access management and security, as well as intelligence and strategic investments .
2022 Trends: Focus on consolidating internet security processes.
You probably already understand the importance of internet security and, consequently, the need to block access to websites for the survival of companies in these new times and scenarios.
Given that the rollout of the 5G network in Brazil (initially in the capital cities) is expected to begin in 2022, companies are projected to increasingly adopt strategic and intelligent technologies .
Without a doubt, 5G technology enables applications that were previously impossible, such as the Internet of Things, advances in artificial intelligence, the widespread adoption of cloud computing, and even the possibility of using autonomous vehicles, for example.
However, in practice and in the daily lives of people and companies, what will be noticed first is the speed and stability of broadband in Brazil .
Just to illustrate, compared to 4G performance, the 5G network will enable transmission rates (download and upload speeds) up to 1,000 times faster! That's right... It's not a typo or a mistake.
In other words, a world of possibilities, both for good (development of business models, companies and new opportunities) and for bad (resurgence of malicious attacks and security risks on the internet).
From this perspective, it is important to alert business owners, managers, and IT professionals to the urgent need to pay attention to internet access management and security .
First, it is necessary to consolidate compliance processes in internet and information security , and then focus on and invest in the necessary and essential digital presence.
2022 Trends in Internet Security and Strategic Technologies
Now, let's list summaries of some of the main strategic technology trends foreseen by experts and, primarily, by the Gartner consultancy .
For each trend or set of trends, we will provide the source of the information . Therefore, if you want to learn more about each topic, you can access the full content, should you be interested.
Note that not all of them necessarily mention or relate to the internet security sector or blocking access to websites , for example. The trends listed are the "future," the possible future direction of companies' investments from this year onwards.
However, as we wrote above, blocking access to websites and all the resources and functionalities that make up internet access management and security is a given. That is, it's a prerequisite and a condition that exists and is well-established in any and all companies.
#1 Growth in the use of analytics
The internet security market is increasingly abandoning traditional monitoring and migrating to intelligent monitoring . This innovative and proactive solution acts to prevent incidents (blocking access to websites) . By anticipating risks, criminal actions are avoided before they happen.
#2 More integrations
With the advancement of the Internet of Things (IoT) and other technologies, more monitoring devices will be integrated into intelligent internet-based security systems, such as temperature sensors, lighting sensors, elevator sensors, etc.
#3 Largest migration to the cloud
Increasingly, the cloud is becoming part of everyday life. The 5G network and technology will further boost this reliable and accessible solution, which will become a valuable resource for the internet security market. The trend is for companies to migrate from local storage to cloud storage, or to maintain both in 2022.
#4 Privacy is now law
With the General Data Protection Law (LGPD), the privacy of individuals and their data has become mandatory . Therefore, it is necessary to inform individuals and verify their consent for the data collection process, and to ensure everything is being carried out in accordance with the LGPD .
#5 Cybersecurity
Cybersecurity , Brazil suffered more than 16 billion attempted cyberattacks , according to data collected by FortiGuard Labs. A cyberattack can expose customers, partners, employees, and suppliers , and cripple the entire company's operations; therefore, adopting a cybersecurity architecture will become fundamental.
Source: Electronic Security Magazine
#6 Strategic positioning of IT professionals
CIOs (Chief Information Officers), IT professionals , are expected to take on an increasingly strategic role and occupy high-level leadership positions. This is because they will be primarily responsible for guiding different departments on information management and internet security. This is a scenario that is expected to intensify even further in 2022.
#7 Privacy by Design
Privacy by Design's central premise is to incorporate privacy and the protection of personal data into all projects. This trend applies primarily to the personal data and information of employees. Changes in work formats and the expansion of remote work require organizations to adhere to privacy, ethical, and communication requirements with employees to ensure information security.
#8 Internal threat control
About one-third of data breaches are caused by internal incidents within companies. Therefore, focusing on defending against internal threats (blocking access to websites) and increasing employee awareness is also a trend for the coming year. access management and internet security processes .
#9 Mobile Device Management
The use of mobile devices favors the increase in cyberattacks. Many of these attacks begin with the contamination of employees' personal equipment. Therefore, it is necessary to intensify investment in internet security for mobile devices. In this sense, some practices can be useful, such as the use of next-generation endpoint protection solutions for device scanning, data loss prevention (DLP) systems, encryption in communications, VPN , DNS firewall , and blocking access to websites , among others.
#10 Using AI to identify threats
Artificial intelligence (AI) is already a reality in companies of all sizes and sectors. In addition to bringing benefits to various processes, its use will also become more common for optimizing internet security. Deep learning algorithms, reinforcement learning, and Managed Detection & Response (MDR) systems will be used to identify vulnerabilities and threats in networks and systems.
#11 Cybersecurity in the cloud
Cloud information security should also be a concern for companies in the coming year. This is an alternative that helps, above all, to reduce the risks of decentralizing organizational data. To prevent this from happening, centralized governance is needed to ensure the controls and standards used by providers.
# Cyber Insurance
To reduce potential financial losses due to data breaches, a new trend is expected to emerge in 2022: Cyber Insurance . Cyber insurance is a policy that helps companies mitigate the financial risks of cyberattacks and data breaches. In other words, it's an alternative that ensures greater security for companies in the digital environment.
#13 Specialized management through leasing
The management of machines, as well as implemented software, should be done by specialists. Therefore, outsourcing proves to be a viable alternative , as it delivers quality, agility, and reliability. Undoubtedly, to further enhance this scenario, outsourcing can be the best solution in terms of comfort, security, and cost-effectiveness .
#14 Invest in specialized partners
Internet security routines, such as blocking access to websites, should be implemented by experts in the field to prevent new loopholes from being created, making corporate operations even more vulnerable. Therefore, SECaaS (Security as a Service), for example, can be the ideal alternative for companies seeking to maximize cybersecurity.
#15 Increase in social engineering attacks
Cybercriminals are exploiting the COVID-19 crisis and sending phishing emails with pandemic-related subject lines that appear legitimate. This trend will become more sophisticated. A combination of network detection and response (NDR) technologies and security information and event management (SIEM) will help companies detect the entry and origin of malware.
#16 Focus on vulnerabilities in the cloud
Cybercriminals will invest more efforts in targeting cloud-based infrastructure. Consequently, companies will also need to work harder to protect these assets. They will need to cybersecurity systems , establish a patching policy, and run vulnerability scans regularly.
#17 Increased adoption of the Zero-Trust Network
Companies are beginning to realize the value of a zero-trust network access (ZTNA) approach . This helps ensure that security is consistently strong across the network. With ZTNA, companies will ensure that the identity of every person and device attempting to access their network and assets is verified. With proper data classification, 24/7 monitoring, website access blocking, and other powerful security controls and rapid incident resolution, organizations can protect their data and resources from external and internal threats.
#18 Update on 5G and IoT Security
Systems and devices are also becoming increasingly connected due to the growing popularity of the Internet of Things (IoT). Most of these connected devices are not sufficiently protected, and malicious actors will continue to exploit their security vulnerabilities. As IoT network hacking becomes more common, there must also be an upgrade to detection (blocking website access) and response tools to combat risks and attacks .
#19 Relevance of cybersecurity
According to Gartner , with the increase in cyberattacks on companies, it is estimated that by 2025, 40% of companies will have a committee dedicated to cybersecurity . Disseminating the importance of an information security and privacy culture within your organization is fundamental. Therefore, adopting an Awareness Program can and will help to sensitize and engage employees.
#20 Information is never too much…
Finally, I want to leave you with two more interesting reading recommendations so that entrepreneurs, managers, and IT professionals have better conditions and resources to evaluate and understand the trend landscape for 2022 .
First, I would like to recommend reading the Global Digital Trust Insights Survey 2022 , by PricewaterhouseCoopers (PwC) .
Secondly, the suggestion is to access the 2022 Resolutions for IT Professionals , published by Gartner , a global leader in information technology research.
The same company forecasts a 5.1% increase in global spending on Information Technology in 2022 .
Main advantages of blocking access to websites.
The advantages of tools for blocking access to websites are undoubtedly exponentially greater than their price.
That's why they are synonymous with productivity and security on the internet . In other words, they offer excellent value for money .
However, before listing why blocking access to inappropriate, unwanted, and harmful websites is important for businesses , I would like to highlight two important issues:
- Key features of the best tools for blocking website access include: interface, technical support, reports, resources, and functionalities .
- A tool that doesn't require specialized professionals for its installation, maintenance, and operation is, without a doubt, much better and more advantageous .
#1 Improves productivity and task quality
Without a doubt, it reduces wasted time and increases focus on work .
#2 Reduces costs and increases profitability
In fact, blocking access to websites is a good management practice that positively and directly impacts productivity and profitability in companies .
#3 Avoid wasting time
Certainly, blocking access to websites prevents distractions during work hours .
#4 Enhances internet security
Internet security is fundamental. In this sense, blocking access to websites prevents losses and protects sensitive data and information.
#5 Protects against viruses and malware
Blocking access to websites increases the network's layer of protection and , without a doubt, reduces problems with viruses and malware .
#6 Makes internet access faster
In principle, blocking access to websites prevents unauthorized access and thus makes the connection faster .
#7 Monitors and controls internet access
Control over company operations is essential for business owners and managers and directly affects the attitude and commitment of employees.
#8 Improves the performance of systems and equipment.
Blocking access to websites undoubtedly increases productivity and allows for better performance of systems and computers .
#9 Reduces equipment maintenance costs
Protection against threats prevents slowdowns and computer failures. Therefore, blocking access to websites reduces maintenance costs.
#10 Blocking access to websites to comply with the LGPD (Brazilian General Data Protection Law)
Effective compliance with the General Data Protection Law (LGPD) certainly depends on solutions such as VPNs and DNS firewalls .
#11 Minimizes the need for training
Blocking access to websites reduces training on security and best practices in the use of the corporate internet.
The effectiveness of solutions available on the market certainly depends on a series of processes, resources, and functionalities . However, good tools should offer all these advantages and benefits .
How to choose the best tool to block websites
Although there are tools that guarantee advantages and usefulness in blocking websites and providing internet security, not all of them deliver on their promises .
In that regard, here's a tip: RESEARCH AND COMPARE!
At a time when blocking access to websites is a confirmed demand, researching and comparing is always necessary and advisable .
Moreover, a significant portion of the tools that claim to manage internet access and block access to websites have limitations, are incomplete, or fail to deliver internet protection and security .
Therefore, to make life easier for business owners, managers, and IT professionals , we compared some tools available on the market: Cisco Umbrella , DNS Filter , Fortinet FortiGate , Lumiun Box , pfSense , and the use of Proxy on a Linux server.
Research and compare for good internet security management.
See the comparison table with the main features and differences between tools for managing internet access and security.
Certainly, three aspects are also very relevant when deciding on the best tool to block access to websites:
#1 Economic viability and possibility of payment in Brazilian Real (R$).
#2 Ease and simplicity of installation and management.
#3 Availability in Portuguese (control panel, system and support).
Without a doubt, the advantages and benefits of some of the tools for blocking access to websites are truly amazing .
More effective solutions undoubtedly offer better advantages and greater ease of use , both in home offices and in companies, through access management and internet security .
Essential features and functionalities for internet security.
Blocking access to websites is simple, useful, and secure. Above all, it's one of the essential features of internet access management and security tools.
Discover the essential features and functionalities of complete and effective tools .
#1 Prevent malicious attacks and add a strong layer of protection against viruses and malware.
#2 Block access to harmful, inappropriate, and unwanted websites to reduce wasted time and improve employee focus during work hours.
#3 Generate comprehensive reports and varied information about internet usage.
#4 Implement the company's internet access policy , with rules based on website category, security and reputation levels, and hours.
#5 Intuitive and easy-to-use control panel. Enable or disable access to a category, as well as view reports and adjust settings online with the fewest possible clicks.
#6 Maximize network security. Consequently, reduce the risk of data theft.
#7 Control and monitor internet access. Allow and block access to websites, quickly and easily.
#8 Classify internet access into categories and security levels to block access to harmful and/or unwanted websites.
#9 Eliminate the need for server configuration and special software on the client side. The system should always be available and accessible via the internet.
#10 Protect and enforce access rules for devices connected to the local network. Block access to websites and social networks on company equipment: computers, tablets, and smartphones.
Much more than just an internet security tool to block access to websites.
In fact, blocking access to websites transforms the routine of business owners, managers, and IT professionals for the better. Especially when they understand the level of internet security offered by this useful web access management and control solution.
Consequently, it is a solution that puts entrepreneurs and managers in control of the business .
Therefore, blocking access to websites is an important process and a good practice because it is a useful solution for internet management and security . At the same time, it also contributes to improving the productivity and profitability of companies .
In short, business owners, managers, and IT professionals who have already understood the relevance and real usefulness of blocking access to websites , undoubtedly achieve better results in their management processes .
Ultimately, internet access and security are important assets for any company .
See also the Complete Guide: How to Block Websites in Business , available for free download.
